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New Instagram Updates – August 2025

The Instagram platform has modified its database and has been removing inactive followers. Over the past 72 hours, 10 million inactive accounts have been deleted

  • 03/08/2025 • 15:03

Many influencers have expressed frustration with the platform after losing their accounts due to this algorithm update. It’s important to note that the deleted accounts were identified by @Meta’s new AI system, which may still have some flaws.

Most users are filing complaints against Instagram for the following reasons:

  • Incorrect deletion of their profiles
  • Massive loss of followers
  • Decreased engagement
  • Identity theft issues

The CEO of the platform addressed the situation in a public statement, saying that these issues will be resolved in the coming weeks and that the platform will return to normal. In his own words: “META’s AI is new, and everything new comes with errors. It’s only a matter of time before things return to normal.”

During this first week of August, the company’s stock dropped by 5%, resulting in a loss of $77 million in just seven days.